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Getting Time into Gear.

What makes a better companion to an automobile than a watch that shares its DNA? Both are complex machines—composed of equal parts technology, art, and emotion. Working with each customer directly, we tailor their timepiece to capture these same qualities. We can accommodate a limit number of reservations per year, on a first come first served basis.

RESERVE YOUR AUTOMOTIVE EDITION

9

RESERVATIONS REMAINING

1500

DIAL COMBINATIONS

1

EDITIONS PER OWNER
 
 
 
 
 
 
 
 
 

Tailored for each driver.

Working with each customer collaboratively, we design a unique timepiece to capture the specific qualities of their automobile. Starting with one of our case & movement options as the foundation, we then design and craft a distinctive dial using our Intaglio technique of engraving, hand-finishing, and a matching automotive enamel if desired!

Design details matter.

More than just a stylistic exercise, we spend time to dig deeper into each customer’s automobile, capturing the often overlooked details and history that makes it special. These qualities are incorporated into our 2-3 week design process, in which typography, color, surface treatment, and graphic motifs are all applied to the final design.

 
 
 
 
 
 
 

Truly one of a kind.

Completed in 6-8 weeks (or less), the final timepiece is a an object of pure automotive expression. Incorporating details specific to each owner, we can apply custom automotive paint, bespoke finishes, hand-tooled leather, and even vintage materials into the resulting watch.

Please note that we do not apply third-party logos or copyrighted elements into the watch design. We have no affiliation with automotive brands and will not utilize their branding.

RESERVE YOUR AUTOMOTIVE EDITION

Pricing Starts at $1,500 USD

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